"aunch of Publish2 News Exchange, a platform aimed at disrupting the Associated Press monopoly over content distribution to newspapers. With Publish2 News Exchange, newspapers can replace the AP’s obsolete cooperative with direct content sharing and replace the AP’s commodity content with both free, high-quality content from the Web and content from any paid source."

I was wondering about the business model and then…
"We’re enabling newspapers to barter the value of their trusted brands and their print products, which still reach millions of news consumers, to distribute high quality Web content in place of the AP. In exchange, publishers of high quality on the Web can build their brands in print, as the New AP. The result is a new efficient supply and distribution chain for high quality content brands.

And high quality content brands are the key to premium brand advertising."

We shall see how this develops.

Awesome, awesome, awesome. I want to do something similar with TMC members and developers.

Important to look through to understand "the role of technology in the ever-changing newsroom, driven by the opportunities and challenges introduced by the Internet.”