The panel I moderated at the Free Press conference was featured on the O’Reilly Factor! (Of course, they were far more interested in Robert Greenwald then me.) But to get such a reaction from Mr. O’Reilly about the conference and the “lunatic left”-this is what we call impact! Or under our impact measurements–we’re calling “Poking the Bear.”

Definition
Poking the Bear: Purposefully mocking or baiting a conservative figure in order to create pushback that generates buzz.

Robert opened his presentation by letting the audience know that Fox News was taping in the room. “They’re going to try to aggressively attack some of the high-profile guests here, so get to know them…say hello to the liars, distorters and people at FOX news…and a particular word to Bill O’Reilly, who’s too frightened to come out, ‘Hi Bill.’” And guess what they did?

Check it out. 30 seconds in.